EIN Presswire and King Newswire both distribute company-issued news, yet their public sales pages frame the offer differently. EIN emphasizes release credits, moderation, targeting, and post-distribution reports. King Newswire advertises tiers with stated placement destinations and content limits. Neither model can guarantee that a journalist independently reports your announcement, so start with the exact audience and outcome you need.
Side-by-side workflow
01
Submission
EIN asks customers to create and submit a release for content review; new customers also undergo account verification. King describes account verification and its own editorial guidelines. Allow time for those checks.
02
Targeting
EIN lists geographic and subject options in its submission and package material. King lists destinations by tier. Ask whether a named destination is guaranteed for your topic and what page type it will be.
03
Reporting
EIN says reports are provided after distribution. King describes a links report after publication. Inspect sample reports and separate syndicated release pages from independent articles.
04
Package structure
EIN sells single and multi-release credits with varying limits. King advertises per-release tiers with varying limits and destinations. Confirm all current charges and eligible use before checkout.
Do not compare stale numbers
Older online comparisons give precise starting prices, network totals, and outlet guarantees that may no longer match the live pages. Promotions, included images, word limits, and package names change. Request a current written quote for the same release, geography, media assets, and publishing date from both providers.
A published site count is not an audience count. A release that appears on many near-identical partner pages may reach fewer relevant people than one well-targeted pitch. Verify sample full URLs and whether the service promises posting, outreach, or paid placement.
Editorial standards and timing
EIN explains that moderators check submissions against its guidelines and may ask for more information. King publishes exclusions and a review-and-publication window. Both may decline a release that fails their rules. Do not schedule a critical public notice around an unverified turnaround promise.
Keep a source file for claims, image rights, a real media contact, and an approved final draft. Ask how corrections are handled after the release is copied by partners. Provider review does not transfer responsibility for truth from the issuer.
A decision that survives a sales pitch
Choose EIN if its credit-based workflow, targeting, and reporting are a better match to your verified announcement. Consider King if a particular eligible tier and its documented destinations meet your needs. Both statements are inferences from their published offerings, not recommendations based on measured outcomes.
Before paying, compare the actual destination list, editorial rules, full cost, refund terms, and sample report. If the objective is independent coverage, prepare direct, relevant media outreach in addition to distribution.