Looking for the best PR firms and agencies in Rhode Island?
Whether you're a small business, nonprofit, government agency, or growing brand, finding the right public relations partner can elevate your visibility and build trust with your audience.
Rhode Island is home to a variety of top-tier PR firms that specialize in media relations, crisis communications, digital marketing, and strategic branding.
Below, we highlight 15 of the best PR agencies in Rhode Island to help you choose a communications partner that fits your goals, industry, and budget.
PR Firms and Agencies In Rhode Island
1. Duffy & Shanley
Location: Providence, RI
Founded: 1973
No. of Staff: 11-50
Services: Public Relations, Media Relations, Influencer Engagement, Branding, Crisis Communications, Digital Strategy
Industries Served: Various
Duffy & Shanley is a Providence-based integrated communications agency established in 1973, renowned for its creative and strategic public relations services. With a legacy spanning over five decades, the firm has played a pivotal role in launching iconic initiatives like the Big East Conference and supporting brands such as Dunkin', AT&T, and Ørsted. Their expertise encompasses media relations, influencer engagement, crisis communications, and digital strategy, making them a cornerstone in Rhode Island's PR landscape.
2. Matter Communications
Location: Providence, RI
Founded: 2003
No. of Staff: 201-500
Services: Public Relations, Media Relations, Crisis Communications, Social Media Management, Video Production, Content Creation, Digital Marketing, Branding
Industries Served: Various
Matter Communications is a brand elevation agency that integrates public relations, creative, and digital marketing to craft strategic, content-rich campaigns. Founded in 2003, Matter has expanded its presence across North America, serving clients in various industries. Their Providence office offers services including media relations, crisis communications, social media management, and video production, aiming to inspire action and build value for clients. Notable clients include CVS Health, Cisco Systems, and SailPoint. Matter is recognized for its storytelling expertise and integrated approach to brand communication.
3. The Perry Group
Location: Providence, RI
Founded: 2-10
No. of Staff: 2009
Services: Public Relations, Media Relations, Crisis Communications, Strategic Marketing, Media Training
Industries Served: Various
The Perry Group is a Providence-based public relations, public affairs, and marketing agency founded in 2009. Led by a team of former journalists and communications professionals, the firm specializes in crafting omnichannel strategies that deliver impactful results. Serving a wide range of clients, including Fortune 1000 companies, small businesses, and non-profits, The Perry Group offers services including media relations, crisis communications, and strategic marketing. Their expertise has been recognized by the Public Relations Society of America and The Publicity Club of New England. Notable clients include Garden City Center and various educational institutions.
4. Newberry Public Relations & Marketing
Location: Pawtucket, RI
Founded: 1997
No. of Staff: 2-10
Services: Public Relations, Marketing, Advertising, Strategic Planning, Business Consulting, Podcast Production
Industries Served: Various
Newberry Public Relations & Marketing, founded in 1997 and based in Pawtucket, Rhode Island, is a full-service agency offering public relations, marketing, advertising, strategic planning, and business consulting services. Under the leadership of President Betty Galligan, APR, the firm serves a diverse clientele across industries such as healthcare, construction, hospitality, and manufacturing. Newberry's offerings include media relations, social media strategy, podcast production, and digital marketing, emphasizing a results-driven approach to client success.
5. JH Communications
Location: Providence, RI
Founded: 2002
No. of Staff: 2-10
Services: Public Relations, Strategic Advertising, Video Production, Digital Marketing, Media Placement, Web Design
Industries Served: Various
JH Communications is a Providence-based public relations and marketing agency founded in 2002, serving clients throughout New England and nationally. Specializing in integrated campaigns, the firm offers services such as media relations, public relations, strategic advertising, video production, and digital marketing. Their client portfolio includes medical practices, insurance companies, nonprofits, and trade associations. Known for combining creative storytelling with strategic planning, JH Communications has been recognized for its impactful communication solutions.
6. RDW Group
Location: Providence, RI
Founded: 1986
No. of Staff: 51-200
Services: Public Relations, Advertising, Branding, Digital Strategy, Media Planning
Industries Served: Various
RDW Group is a full-service communications agency headquartered in Providence, Rhode Island, offering integrated services in public relations, advertising, branding, digital strategy, and media planning. With a history spanning over four decades, RDW Group serves clients across various sectors, including healthcare, education, government, and nonprofits. The agency is known for its strategic approach to storytelling and commitment to delivering measurable results that align with clients' objectives.
7. Nail Communications
Location: Providence, RI
Founded: 1998
No. of Staff: 11-50
Services: Advertising, Branding, Design, Strategic Communications, Public Relations, Social Media, Video Production
Industries Served: Various
Nail Communications is an award-winning creative agency based in Providence, Rhode Island, founded in 1998. Known for its innovative approach, the agency specializes in advertising, branding, design, and strategic communications. Nail has executed notable campaigns for clients such as Brown University, Navigant Credit Union, and the Rhode Island Department of Health. Their work has garnered recognition from prestigious organizations, including Ad Age, The One Show, and the Webby Awards. With a commitment to curiosity and impactful storytelling, Nail continues to influence Rhode Island's PR and marketing landscape.
8. Berg's Eye Communications
Location: Cumberland, RI
Founded: 1997
No. of Staff: 11-50
Services: Public Relations, Media Relations, Marketing Communications
Industries Served: Various
Berg's Eye Communications is a full-service public relations, media relations, and marketing communications agency based in Cumberland, Rhode Island. Founded in 1997 by Mark Berger, a former journalist, the firm specializes in helping small to midsize businesses, nonprofits, and individuals craft compelling narratives to gain media exposure. Leveraging Berger's newsroom experience, the agency focuses on storytelling that resonates with editors and audiences alike. Their services include public relations strategy, media outreach, and marketing communications, all tailored to elevate clients' visibility and engagement.
9. Reach Consulting
Location: Cranston, RI
Founded: 2014
No. of Staff: 2-10
Services: Public Relations, Direct Marketing, Digital Strategy, Graphic Design, Video Marketing, Branding
Industries Served: Various
Reach Consulting is a Cranston-based communications agency specializing in public relations, direct marketing, and digital strategy. With a multidisciplinary team, the firm offers services including media relations, graphic design, video marketing, and branding. Serving clients across sectors such as healthcare, education, and nonprofits, Reach Consulting focuses on creating impactful campaigns that drive social change and community engagement. Their integrated approach ensures cohesive messaging across all platforms.
10. Half Street Group
Location: Providence, RI
Founded: 2022
No. of Staff: 1
Services: Public Relations, Reputation Management, Executive Communications Coaching, Campaign Development, Social & Digital Media Strategy
Industries Served: Corporate, Nonprofit, Public Sector, Philanthropy
Half Street Group is a Providence-based communications agency founded in 2022 by Mike Raia, a former top communications aide to Rhode Island Governor Gina Raimondo. Specializing in public affairs-driven communications, reputation management, and executive coaching, the firm serves corporate, nonprofit, public sector, and philanthropic clients. Notable projects include launching Rhode Island FC and leading the statewide CompeteRI initiative. Half Street Group is recognized for its strategic storytelling, media relations expertise, and commitment to elevating leadership brands across Rhode Island and New England.
11. PMC Media Group
Location: East Greenwich, RI
Founded: 2012
No. of Staff: 11-50
Services: Public Relations, Digital Marketing, Video Production, Web Design, Media Buying, Social Media Management
Industries Served: Various
PMC Media Group is a full-service marketing and advertising agency headquartered in East Greenwich, Rhode Island. Founded in 2012, the firm specializes in public relations, digital marketing, video production, and web design. Their PR services encompass media relations, crisis management, event support, and reputation management, tailored to elevate brand visibility and engagement. PMC serves a diverse clientele across various industries such as healthcare, education, retail, and nonprofits, delivering creative solutions that drive measurable results.
How Did We Pick These PR Firms?
Rhode Island Presence and Local Reputation
We focused exclusively on public relations firms that are headquartered or have a clear operational presence in Rhode Island. This ensures the agencies understand local market dynamics, community relationships, and regional media landscapes.
Verified Business Status and Active Operations
Every PR firm on our list is currently active and operational. We verified each agency’s business website, social media presence, and recent activity to ensure they are serving clients today—not relying on outdated listings.
Services and Specializations
We prioritized PR firms offering a range of services including media relations, crisis communications, digital marketing, branding, content creation, and event management. Agencies that demonstrate specialized expertise—such as in healthcare, education, or government relations—were also favored for their ability to offer tailored support.
Industry Recognition and Awards
Firms recognized by industry organizations such as PRSA, Ad Age, or local business publications like Providence Business News gained additional consideration. Awards and accolades often reflect strong client outcomes and innovation in strategy.
Client Portfolio and Case Studies
We examined the agencies’ client rosters and case studies, prioritizing those with experience working across multiple industries in Rhode Island. Agencies that have served nonprofits, small businesses, public sector organizations, and major brands showed both versatility and reliability.
Thought Leadership and Community Engagement
Finally, we evaluated each firm’s contributions to the local business ecosystem, including their thought leadership, pro bono work, and community involvement. Firms that actively support Rhode Island’s development—through volunteering, speaking engagements, or local campaigns—stood out in our selection process.
How to Choose the Right PR Firm for Your Business
Clarify Your Goals
Before hiring a PR firm, determine what you want to achieve—brand awareness, crisis management, media exposure, or digital growth. Clear goals help you choose an agency with the right capabilities and focus.
Know Your Budget
PR services can range from project-based pricing to monthly retainers. Have a realistic budget in mind and ask for a detailed proposal. Some Rhode Island firms cater to startups and nonprofits, while others work with larger enterprise-level brands.
Look for Relevant Industry Experience
Choose a PR agency that understands your sector. Whether you’re in healthcare, hospitality, education, or government, a firm with industry-specific experience will craft more effective messaging and media outreach strategies.
Evaluate Their Services
Not all PR firms offer the same services. Some focus on media relations and traditional outreach, while others emphasize digital PR, influencer engagement, or reputation management. Be sure their strengths align with your business needs.
Assess Their Local Media Connections
In a small state like Rhode Island, local media relationships matter. Firms with established ties to regional outlets and journalists can help you gain visibility faster and more credibly.
Schedule a Consultation
A discovery call or initial consultation can help you assess whether the agency is a good fit. Ask about past successes, reporting methods, and how they tailor campaigns. Communication style and chemistry are just as important as credentials.
Check Testimonials and Reviews
Lastly, review client feedback, testimonials, and case studies. Look for consistency in results and client satisfaction. A proven track record is your best indicator of future success.
